Refusing to Settle

July 2017
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Mon, 31 July 2017

How to Sell A Product - Sell Anything to Anyone with The 4 P's Method

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Stop settling start living
Clark
____________________

How to Sell A Product so That People MUST Buy - 4 P's Method

Promise
In this video, I will teach you how to sell so good people will pull out the wallet and say “TAKE MY MONEY”. Before you learn this must promise me: I WILL ONLY USE THIS METHOD FOR GOOD. I WILL NOT MANIPULATE. If you can’t promise that, aka you’re a sociopath do not watch this video.

Picture
If you’re watching this video I’m willing to bet you’ve had to SELL something at some point in your life. physical product? IDEAS? Sell yourself in an interview. Whatever it is, picture having a method that works for anything — A master key in the back of your pocket you can pull out any sales situation and it fits perfectly. Unlock the results you want with one turn. Teach you that simple formula I use for writing persuasive content, sales pitches, convincing girlfriend where we should eat — list goes on.

Proof
I use this SAME method every video. In fact, what you’ve been watching this entire minute IS the method I’m going to teach you. Still watching? Proof it works and has held your attention this long. Credit for this goes to Mike Del Ponte on the Social Triggers Podcast. The 4 P’s Method.

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★★★ The 4 P's ★★★

Content: The 4 P’s
1. Promise
Short punchy ONE line about what you want to give them.
EX: Ad — hook in first 5 sec or other 60 doesn’t matter. EX: Movie — hook in the first scene!
MY EX: Teach you how to sell so good people will pull out wallet and say “TAKE MY MONEY”

2. Picture
We buy with our emotions. We rationalize with logic. A feature is great, but give me BENEFITS. What will this DO in my life for me?

3. Proof
Apple story graphic designer.
Don’t TELL ME. SHOW me.
This method: Look in the description of this video. I’ve included my entire word for word outline.

4.Pitch
Now we’re current with where you’re watching and I’m talking. It’s time for me to close this video with last P: The Pitch. What is your call to action? If you’re watching this, you know about the pitch. This is where people focus all energy on learning. Skip first 3 P’s.
EX: Every email has ONE CTA for best click-throughs. Because people overwhelmed with options, won’t choose any. ONE thing want them to do? Principles to include Scarcity,

My Pitch
So here’s my pitch to you: If you got this far — like this video. Share this video with someone who you’ve spoken about sales or persuasion with.

Want to Be Coached By Me?

Ready to take your business or YouTube channel to the next level? To apply for business coaching send me an email: clark@clarkkegley.com (serious applicants only)

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Direct download: How_to_Sell_A_Product_-_Sell_Anything_to_Anyone_with_The_4_Ps_Method.mp3
Category:general -- posted at: 12:00pm PST

Mon, 24 July 2017

How to NOT Get Nervous Speaking in Front of People

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How to NOT Get Nervous Speaking in Front of People

This video is going to make you look good the next time you have to speak in public.

3/4 of people report MASSIVE fear of public speaking! Ranks higher on top 10 fears list than spiders, heights, small spaces, even DEATH!

Problem? Most of us won’t find ourselves giving a ted talk anytime soon. STILL need these tips. Public speaking is EVERY DAY: class, joke w/ friends, on a date, job interview, toast at event, group of friends.

I’ve spoken in front of hundreds of people — planning on doing more in 2017. Comm in university. Created over 500 YT videos public speaking/ podcast to Millions of downloads worldwide. Love public speaking — still get nervous! Five things I wish I knew 5 years ago.

TOP 5 TIPS:

1. DON’T picture Audience Naked
You sicko. Picture them as your friends. Write to a close friend. Talk to a close friend. Use same language as friends. Use their OWN words. No posturing.

2. SLOW down
AVG speaking pace around 110 -150 WPM. Most people get on stage and go 200WPM. SLOW it down. EX: Last mile of one mile each lap feel like run faster than previous. Minimize caffeine before event.

3. Structure
Benchmarks of speech to hit. Small goals motivating. DON’T say “top 34 things” say BIG 4 things.

4. Act As If
Anxious because you see it all GOING WRONG. Flip that. See it all going RIGHT. Sing in public? Go into a kindergarten class and ask every hand goes up.

5. LEARN!
HTWFIP/ HTTA
Our previous videos on confidence + CommunicationWB said DC class best investment he’s made.
LEARN about public speaking!